Anaheim/OC Story Ideas - Surfwear

The Capital of the Surfwear Industry

All eyes may turn to Paris and Milan for high fashion trends, but when it comes to surfwear, Orange County is ahead of the curve. Here, fashion icons like Gucci and Versace are replaced with Quiksilver, Hurley, Billabong and Volcom. With 42 miles of coastline and a thriving surf culture, it’s only fitting that Orange County is home of the billion-dollar surfwear industry with no signs of slowing.

Based in OC
Check out the growing list of industry heavyweights headquartered in Orange County, CA.

Billabong USA, a part of the thriving company from Australia was brought to Irvine with the help of Bob Hurley.

Hawaiian Island Creations (HIC) is based in Irvine, and HIC shaper, Erik Arakawa, earned Surfing Magazine’s shaper of the year award in 2003.

Hurley International of Costa Mesa is a youth brand, which derives its fashion sense from deep roots in surf, music, skate and art.

Irvine-based Ocean Pacific Apparel Corp. (Op) was one of the first surfboard labels to create an apparel line in the 1970s.

Anaheim’s Pacific Sunwear is among the world’s largest specialty surf retailers and its PacSun stores are located in all 50 states and Puerto Rico.

Quiksilver Inc. and its Roxy label designed for women are both based in Huntington Beach. Purchase a pair of their denim jeans at the South Coast Plaza locations in August and get a free exclusive t-shirt while supplies last (714/966.9815).

Rusty International’s signature R-dot is one of the most powerful surfing insignias around the world.

Volcom Inc., now based in Costa Mesa, had a humble start in its founders’ Newport Beach and Huntington Beach bedrooms.

Beyond Board Shorts
Surfwear companies aren't the only ones who call Orange County home.
Check out these hot fashion icons based in OC.


Back to OC's Surf Culture